Nowadays Google, Yahoo! or the other search engine being essential part of our life. Every single thing that we need, first thing we do is search about it on those search engine. So when we have product to promote or to sell, all that we need is when people typing on Google about our product or product categories, on the result our product is the top of the list (being number one) or at least on page one.
the biggest Question is HOW TO DO IT?
There several things we need to do. Do not ever believe on people or company that promise you they can do it instantly. Several company promise they can increasing traffic to your website twice or even threefold. Actually, they just sending robots to your website and would be burdensome to the network with those robots, and maybe can effect decreasing traffic from your target costumer.